Wednesday, 13 April 2016

Paper One Commentary: Hilary Clinton Political Speech Analysis

The text is a political speech delivered by Hillary Clinton to the 4th U.N. World Conference on Women Plenary Session, on 5 September 1995, in Beijing, China. It embodies the conventions of a political speech through its style and structure. The speech addresses sensitive issues surrounding women’s rights. Clinton strives to inform her target audience of the detrimental circumstances women live in, and the inequality and discrimination women are subjected to worldwide. She weaves in a multitude of literary devices to do so, and simultaneously call for action. The success of Clinton’s speech is a result of her fruitful use of rhetorical devices and techniques in order to heighten the importance of women’s rights and solidify an understanding of feminism within the audience. 
            Clinton employs stylistic features and language that ultimately fulfill her purpose and hone the target audience’s attention. Clinton’s speech is directed towards the United Nations council. This is a significant target audience as the realm of her speech deals with human right’s affairs and conveniently the U.N. is responsible for such matters. In addition, she effectively targets an international and multicultural audience. This is evident as she addresses global issues and asserts that this conference should be “the world’s – call to action.” Clinton’s audience is also governments and organizations as well as individual females. This is evident as she encourages governments and organizations to allow women and men to be equal in terms of treatment, salaries and so forth. This political speech has multifarious purposes, all in which intertwine. The main purpose is to prompt the world to take action for the meager number of human rights women possess. She does this as she educates the audience regarding gender ambivalence and dicrimination. She attempts to “empower women to take control over their own destinies,” and “promote internationally recognized human rights.” She opined that gender inequality is often either ignored or "silenced" and thus it goes unresolved. As a result she wishes to change this silence and call for action.
            An imperative aspect of this speech that contributed to its success is the content Clinton chose to include. Her overt motive is clear throughout the entire speech. Clinton establishes that women play an imperative role in raising children, providing their skills in the workplace and their contributions “as mothers, wives, sisters, daughters, learners, workers, citizens, and leaders.” However, the voices of these women go unheard and the struggles they face are unspoken of. These struggles include violence, economic and social imbalance in society between men and women. Women are unaccredited for their contributes. And she continues by including the ramifications if their rights were violated. The consequences include weaker family ties, psychological and physical detriments to women, un-encouraged women who undermine their potential and so forth. If women were “empowered” they would be able to contribute even more than they do and as a result “nations will flourish.” The main gist of her oration is that “human rights are women’s rights.” Clinton's earnest plea is to convince the audience to make a change. She then suggests that the solution to this issue is to “come together” and put forth all our efforts to resolve gender inequality. She addresses that the human body becomes the most powerful entity when united. The structure of her speech employs a problem-solution format to fully engage with the audience.
            The primary themes that are predominantly established throughout are family, equality and hope. This is demonstrated through her lexis as she uses words such as “family,” “equal,” “peaceful,” “prosperous” and so forth. These three themes work in conjunction to one another and appeal to a diverse audience. The motif of family is cunningly developed as the speech progresses. She highlights that “families will flourish” given that “women are healthy and educated,” “free from violence,” and “have the chance to work.” She uses symploce as she begins her phrases with “if women” and end them with “families will flourish,” to further enhance her message and create a reverberating image in the audience’s mind. Clinton presents the audience with an irrefutable argument, as she is addressing an issue that not only affects women but nations as a whole. Family is a common ground for most individuals globally as it is an integral part of one’s upbringing, thus is a concept is one the majority can relate to. This coax’s the audience to take action with Clinton as she appeals to pathos and moral beliefs. She continues by emphasizing that if families and communities flourish, nations will as well. This allows her to fully grasp the audience’s attention and allow them to recognize that if women’s rights dwindle, society will not prosper. The theme in addition to this is feminism, which acts as a political movement to establish political, social, personal and economic rights for women.
            The tone she choses to direct her speech in retains urgency yet is encouraging. She begins her speech by expressing the magnitude of the issue. Here she employs a tone that depicts urgency to provide aid to the women “who are dying from diseases that should have been prevented or treated” and those “denied the right to go to school.” As she establishes her argument she creates the need to urgently help the situation through her lexicon and syntax. However, as the text proceeds she begins to exclaim that it is possible to make a change in the lives of women worldwide. She instills hope into the audience as she uses logos and allusion to display that the world has progressed, and women have been provided with human rights in other regions of the world. She uses a didactic tone to instill hope into the audience by explaining that the world “recently celebrated the 75th anniversary of Women’s Suffrage,” and “it took 150 years… for women to win the right to vote.” These rights should be omnipresent worldwide, and by using such a tone she enhances the idea that with time and dedication women will attain an equal status to men, and will achieve the necessary human rights. The hopeful mood burgeons as she uses distinctio to reveal “it was a bloodless war… without a shot fired.” Clinton interlaces an encouraging tone to ultimately fulfill her purpose of mitigating the struggles of women in our society. The message from this statement infers a confortable environment and discards any concerns or ramifications that the audience may have considered, in terms of the fight for women’s rights. Hope is an imperative theme as it is the driving force to have a vision for a prosperous future. She concludes her speech by indicating that “the time (to take action) is now,” which displays urgency. This is further displayed as she uses anaphora to repeat phrases such as “we must” and “let us.” The use of a tone that has a hint of urgency depicts the enormity of the issue, and the demand to extrapolate a solution. In addition, the use of “we” and “us” creates an atmosphere that demonstrates a sense of unity and serenity. This allows the audience to be comfortable, and convinces them to take action collectively.
            The overall speech includes a myriad of rhetorical devices, presented in a chronological structure, in order to fully adhere to her purpose and develop the content she desires to bestow. These literary devices are effectively weaved throughout the entirety of the speech. A salient device that is used to highlight the turmoil is repetition in a variety of forms. Often times she applies anaphora when utilizing pronouns, such as “let them,” “we,” “we must,” “I have met” or “they are.” This is done to fully connect with their audience at a personal level, as it is repeated a sense of safety is consistently availed as she opens her statements. Clinton includes a somber list of the many human rights violations that women and children face on a day-to-day basis, which is perhaps the most evocative section of her speech. Through this list she explains that gender discrimination is still a ubiquitous globally, and is emphasized through the use of anaphora. Each statement in her elaborative list is begun by “It is a violation of human rights when…” She follows her statements by addressing that “babies are denied food, or drowned, or suffocated” because they are females. Here she vocalizes the prominence of gender ambivalence and uses polysyndeton to emphasis the plethora of contentious acts baby girls are subjected to. She is also able to use individual’s innate need to nurture in order to allow the audience to sympathize with the issue. Clinton is able to kindle with the audience’s emotions as she highlights the egregious violence that act as a “violation of human rights.” The violence she refers to include women being “sold into the slavery of prostitution” without their will, they are burnt to death and raped “as a tactic or prize of war.” Clinton continued her reminiscent list of human rights violations that women still face today, including the brutal practice of “genital mutilation.” The use of anaphora prior to each violation is a constant reminder than such acts are deplorable and inhumane, and thus a subliminal bias is formed in the audiences mind. Clinton purposefully uses the idea of human rights, as human rights are the basic privileges every human being must attain. It is convenient that the speech was delivered at the U.N., as the audience would appeal to maintaining international peace and security. If such matters are not resolved security is lost. This further elaborates that “human rights are women’s rights and women’s rights are human rights.” The use of chiasmus further elaborates and instills her ideological standpoint.
Clinton establishes ethos as she exclaims her credibility as she “participated in a World Health Organization forum” and discussed “the health problems of women and girls.” And she will be attending “the United Nations Development fund for Women.” This validates her aforementioned argument. Her credit is further built as she uses pronouns to show that she acts as a witness to see women whose voices go unheard. Clinton mentions a superfluity of examples from personal experience and global issues whereby women are in need of aid as they are discriminated against as a result of inequality. She exclaims the magnitude of the issue when she says, “women comprise of more than half the world’s population, 70% of the world’s poor, and two thirds of those who are not taught to read and write.” This appeals to logos. This statement proclaims that women are suffering as they are statistically lacking more rights than men. She continues by demonstrating that women have meager rights worldwide. The use of pathos, ethos and logos work in conjunction to solidify a logical argument that appeals to one’s emotions and displays credibility. With such trust is established. Pathos arouses interest in the audience to take action and eradicate gender inequality, as they fear the emotional consequences.
            Another literary device she uses to fully indulge in the audience’s attention is the use of hypophora, when asks the rhetorical question of “Wasn’t it after all – after the women’s conference in Nairobi ten years ago that the world focused for the first time when the crisis of domestic violence?” Clinton engages with the audience as she gets them thinking, and conveniently uses the theme of hope to drive the rest of her speech. She also intertwines the rhetorical device of expletive, and uses it again as she says “—and highly successful programs—“ which is seemingly used to again inculcate hope. The use of expletive allows for a pause in her speech in order to allow the audience to understand the successes, and the idea of success is hopeful. Asking the question arouses the curiosity of the audience about the answer. In addition, as she asks a question she is creating an intimate dialogue between herself and the viewer, and thus they will be more comfortable with her and her message.
            Throughout Clinton’s speech she continuously refers to the idea of a voice. As she says, “I want to speak for those women,” after she explains the malnutrition, poverty, lack of sanitary, education and so forth. The idea of a voice is mentioned several times again. Clinton “want(s) to speak up for mothers… for older women… for women everywhere” who are undervalued even after their immense efforts in their work place and home. She uses climax to enhance this idea and bestow the breadth of gender inequality in terms of women being unable to speak up for themselves as are not hegemonic in such a society. And again as she exclaims “the history of women has been a history of silence. Even today, there are those who are trying to silence our words. But the voices… must be heard loudly and clearly.” She ends her statement using assonance to truly emphasize the need for a voice. The idea of voices is discretely interlaced into her dialogue, as she attempts to highlight that women deserve “the right to be heard.” She expresses this idea that these women are disparaged to an extreme point that they are unable to express their feelings. This goes with the idea of freedom, which she also explains is a human right. She takes ownership and feels the need to vocalize their struggles as they have been silenced. To be silenced insinuates that they are demeaned to an extent whereby they no longer take ownership for their wellbeing.
            Clinton closes her speech using pathos and scesis onomation as she explains “the potential of the human family to create peaceful, prosperous world.” She employs asyndeton and once again displays hope and used the motif of family to unite the audience. Family ties unite the audience as families are connected both biologically and socially. She furthers this as she explains “for our children and our grandchildren.” Again this demonstrates hope when looking into the future and utilizes the motif of family. The use of family and the need for nurture allows the audience to empathize with the issue and have the urgency for change. Her concluding statement utilizes a sententia as she says, “The time is now.” This effectively closes her argument because she was able to connect with the audience and build “a common ground.”
All in all, Clinton’s speech strives to promote an egalitarian society. She is able to capture an international audience’s attention through the use of her potent rhetoric. Her purpose is fulfilled as she laces phrases that cause the audience to sympathize with the mishaps happening to women around the world. Clinton vocalizes the struggles of women by explaining the odious circumstances women withstand. She does this by using the motif of family, among other themes, in which she exclaims the losses families would have if their mothers were treated in such a manner. This triggers an emotional response from the audience. A cornucopia of literary devices, such are ethos, pathos, logos and anaphora, are used to enhance this message and ultimately advocate a bright and hopeful future where women are treated as equals. However, she remarks that this success will only be achieved if the world comes together to do so.

Saturday, 27 February 2016

Coriolanus: Flawed Tragic Hero

The play Coriolanus is a political tragedy written by Shakespeare, that seems to reverberate themes surrounding the power of language in politics, which accounts for Coriolanus’ downfall. The play overall bestows social and political matters, specifically discussing the rift between political and military power. These themes are shaped through the actions of the protagonist, Coriolanus, who is a man of immense valor and equally great pride. However, he holds flawed traits as he is displayed as an arrogant and stubborn aristocrat. He is a member of the patrician class and is contemptuous of the plebeians. Act 1 is dynamic in terms of Coriolanus’ character development, which ultimately drives the plot and foreshadows his demise.

The play opens with the citizens rioting in the streets of Rome because they are starving and believe the aristocrats bogart the food supply. They particularity blame Coriolanus (Caius Martius) for the meager supply of grain. Coriolanus’ characterization was first revealed as he was indirectly introduced by the acrimonious remarks of the plebeians or common people. This acts as the Coriolanus’ first political conflict, as he is resented and unpopular. This is explicitly stated by the ‘First Citizen’ as he states “…Caius Martius is chief enemy to the people”(1.1.7). A nobleman by the name of Menineus arrives and is able to assuage the plebeians using his potent rhetoric. His garrulous nature led him to introducing “Fable of the Belly” parable, as he uses a metaphor of a “belly” to calm the citizens down. The plebeians refer to him as the “one that hath always loved the people” (1.1.44-45). In arrant disparity, Coriolanus’ enters the scene and displays violent resent towards the plebeians. His first words were “What’s the matter, you dissentious rogues/that, rubbing the poor itch of your opinion/make yourselves scab.” (1.1.164-166). There appears to be a stark juxtaposition between the two characters, which is evident through their lexicon. The audience is immediately stunned by his tawdry attitude towards the common people.  This foreshadows Coriolanus’ downfall and external conflicts in the play, when his political language incapacity betrays him. His arrogance acts as the root to the calamities that appear in the next sequel of events.

In contrast to these flawed traits, moving forward onto the battlefield as he manifests great heroism. A mirror image of Scene One is presented when entering warzone, with Coriolanus as the hero. His character on the battlefield is extremely contradictory to that in a political setting. “Sir, praise me not/my work hath yet not warm’d me: fare you well.” (1.5.590-591) His tone portrays him as a paladin, deeming traits of heroism and chivalry.  

In the battle with the Volsces, Coriolanus displays great heroism, with a hint of arrogance that never seems to fade. Despite this when it comes to boasting of his martial exploits, he cannot bear to be publicly praised. This is one of the qualities that portrays him a complex character, full of contradictions. “Let the first budger die the other’s slave/and the gods doom him after!” (1.8.742-743). The first noticeable thing in the conversation between Coriolanus and Aufidius is the great respect Coriolanus has for him, in comparison to the way he talks to the plebeians.  This can be attributed to the fact that Aufidius is a general, a role of honor and bravery. This means that since Coriolanus respects Aufidius, his enemy, and not his own people, proves that he treats people according to their status; another one of his tragic flaws. He then goes on and says that whoever loses the battle becomes the others’ slave. This describes great esteem and ego in Coriolanus, implying that he values his own honor and power over his own death.


The complexity of his character is extremely fallacious, he displays heroism in spite of his flawed inability when it comes to public relations. He demonstrates aristocratic arrogance and unwillingness to compromise, however this can be interpreted conversely when considering his dedication to his own values. This heroism is grounded in warfare rather than politics, which creates an imbalance and thus begetting his downfall. The first Act embeds foreshadowing of upcoming events leading to his demise.

Tuesday, 26 January 2016

Lawyer of Chemehuevi

As a lawyer of the Chemehuevi tribe and dialect, I stand by preserving this beautiful language. Chemehuevi is a forlorn language approaching demise due to lack of confabulation.  The following arguments are aimed to rebut those advocating the English language, and marking it as most dominant.

Supporting Chemehuevi:
Intrinsic Argument
  • Chemehuevi has historical ties to the land and heritage.
  • Holds unique traditions, i.e. the bear dance performed annually in the hopes of gaining more food during the dry season. They deliver chants in their unique language as a part of their dance.

Extrinsic Argument
  • Can easily be reborn using the resources available, i.e. Johnny Hill’s recordings of the indigenous language, along with an achieve developed by Margret L. Press.

Functional Argument
  • Holds insight into agriculture and medicinal knowledge that cannot be obtained without a familiarization with the land. This then provides a gateway into science and economic utility.
  • It provides a lifestyle well suited to its people, which is imperative for human evolution. This acts as an ideological function.

Against English:
Intrinsic Argument
  • It is rich in other aspects such as land and fertility, in addition to traditions, rather than societal status (status signal). Until Western hegemony hid their true potential of wealth of information.

Extrinsic Argument
  • The reason English has a wealth of teaching resources is not because it is a naturally superior language. But, it contains such resources because Western civilizations have manipulated it to be like this in order to promote English. This also applies for the number of speakers.  It became widespread due to the way it has been framed to the public. Any language has the potential to be taught and become widespread. It was not social evolution that promoted the English language.

Functional Argument
  • Hegemonic imperialism uplifted the English language. The purpose of a language is to be a mean of communication amongst individuals. Chemehuevi acts as just that. 

Sunday, 24 January 2016

Endangered Languages Podcast - Chemehuevi



Outline:

Where it is spoken:
It is primarily spoken in the United States, in the states of Arizona and California. The Chemehuevi Indians are Native Americans of California. According to tribal history, they were once part of the Southern Paiute tribe, which suffused throughout southwestern Utah, southern Nevada, northwestern Arizona, and southeastern California. Today, their main residency is based in the Chemehuevi Valley area, in the multi-ethnic Colorado River Indian Reservation in Arizona. 

Information on speakers:
Prior to the discovery of the Chemehuevi, it was recorded that there may have been 500-800 speakers of the indigenous language of Chemehuevi (Kroeber, 1925). Today, there are fewer than two-dozen first-language speakers of Chemehuevi (Golla, 2011). The youngest speaker is named Johnny Hill, Jr. and is 53 years old. In his free time he tapes recording of himself practicing his language to be utilized for future generations. However, the language is not being taught to youth.

Whether it is part of a larger language family or an ‘orphan’:
Chemehuevi is part of the Numic branch of the Southern Paiute languages, thus it is part of a larger family.

The extent to which it is documented:
Extensive documentation of the grammatical descriptions and the Chemehuevi lexicon has been complied into an archive written by Margret L. Press. In addition to recordings of the language by Johnny Hill, Jr.

The criteria of which the language is endangered:
The website Ethnologue has created a detailed criterion in terms of what makes a language threatened. Under their EGIDS (Expanded Graded International Disruption Scale), they labeled the Chemehuevi language at level 6B, which is exactly at the threatened status. The description of this is “the language is used for face-to-face communication within all generations but is losing users.” This can be backed up by statistics from Berkley University. They cited that there are around 6230 ethnic Chemehuevi people. Out of those 6230 people, only 3500 can speak it as a second language and only around a dozen speak it as their first language. This fits the threatened criteria, as those 3500 people are likely to speak it face to face. This can be compared to 1925, where there were over 800 people that utilized this language as their first. Now there are only a dozen. There’s a clear declining trend of the language and will likely soon be extinct.

Efforts to revitalize the language:
Chemehuevi is considered a dialect of the larger “Ute” language. As its own dialect, there are little efforts to revitalize the language. There are a few courses, but lack the funding to support it. On top of that, the Chemehuevi tribe cannot benefit the speakers in the outside world, meaning that there’s no social or economic benefit from learning the language. That being said, the efforts are miniscule but are existent.

Prospects of survival:
Judging by the miniscule efforts to resurrect the language and the data acquired, there’s a small chance that this language can survive for an extended period of time.

Unique qualities of the speakers’ culture and traditions
The Chemehuevi people have many unique aspects to their culture. The most intriguing thing is the annual bear dance that they perform in hopes of getting more food during the dry season. This is unique to them due to the fact that they chant in their own language, which, if gone, can destroy this beautiful cultural thing. Another thing is that they have unique folklore, told in their native dialect. Specifically, there’s one that oversees a God-son slaying a sea serpent and saving the people from destruction. These unique things would ultimately disappear when the language disappears, taking their culture down with it.

Script:

Tala: Welcome everybody to “Language Avenue” podcast! Today we have a very special guest from the Chemehuevi Reservation, Johnny Hill! Johnny Hill is the youngest speaker of the Chemehuevi dialect of the “Ute” language. He shares his special tongue with only a two-dozen other people as their first language! Please welcome Johnny Hill.

Johnny: I’m very pleased to be here Tala.

Tala: Johnny, your language is famous among linguistics for being so endangered, being one of the few tribes to diminish in the 21st century. How is your language considered endangered?

Johnny: I can only tell you from personal experience that over my lifetime, I’ve seen many great speakers pass away and many new generations shift to a westernized lifestyle. I think that we’re considered statistically endangered by the Ethnologue database for having only a few native speakers left.

Tala: That’s what I figured. Tell us Johnny, what is the reservation like?

Johnny: Vague question Tala. Well, it’s quite lonely sometime in California, where the reservation is. I feel as if I see my people expanding but our culture doesn’t follow. When I speak my dialect, it feels as if I’m a foreigner in my motherland.

Tala: That’s an interesting point, why do you feel that way?

Johnny: I’m 53 years old. When I was a child, I would hear my mother tongue being spoken year round. People had no concern in expanding outside of our reservation. No interest in being rich or powerful. Nowadays it’s not the same. Family ties and relationships aren’t enough to uphold a culture. This is why our language is diminishing. If you look at the facts, we have around 6000 people in the tribe. Only 3500 can barely speak it. Only a handful are fluent.

Tala: Today’s society is besieged by the crave for power. You can only be powerful by appealing to the cultural and societal norms that your country’s population lives in. This is a sort of cultural hegemony that sets the rules for what’s powerful and what’s not. Unfortunately, most languages do not fit their criteria of power and success.

Johnny: I haven’t really realized that. That’s very true. Maybe that explains why over half of my population can’t speak our own language. Heck, look at our own website, it’s like they know more about the western culture than they do about ours! My youngest son can barely speak it. Sometimes he comes up to me and asks why we weren’t born “American”. He keeps saying how he feels left out, how he feels as if his opportunities to be successful are diminishing. That hurts to hear…

Tala: That’s very interesting to note. Through my linguistic studies, I learned about the theory of hybridity. It seems to me as if there’s live proof for it here. It’s interesting because hybridity is essentially a cross-identity between two different cultures. Your son seems to be attempting to adopt the western culture. However, his differences, which makes him socially “unusual”, makes him unable to attest to the westernized culture wholly.

Johnny: Hey I actually haven’t noticed. Thinking about it now, it seems that as their language diminished, so did our awareness for our own culture. It’s like as we adopted a new language, we also adopted the culture associated with that language. This made my tribe develop a new identity that’s associated with the ruling western culture. I mean even our most prominent parts of our culture like our Bear Dance, ceased to exist anymore.

Tala: Very insightful observation. What you’re talking about here is a link between three different linguistic theories. Your tribe got struck with the feeling of alterity, or the feeling of being unusual or an outsider. They had trouble adapting into the western culture, making them have the need for affiliation. This need to fit in caused cross-cultural exchange, leading to hybridity, further demoting to monolingualism. I noticed how there is very minimal documentation of the ethnic culture however there is documentation of the jargon, which has not been utilized.  

Johnny: Yes, me personally I have tape recordings of me speaking the language in my free time, with the hopes of it being used by future generations of the tribe. And, another woman has created an archive. Bringing back our website and our culture, you can see that we have minimal cultural and self expression because we’ve developed a creolized identity from borrowing ways of living from different cultures in an attempt to appeal to the cultural hegemony.

Tala: Interesting of you to say that because that’s denoted as subalternity. What are your last remarks?

Johnny: This makes me ask myself, what is the link between culture, language and identity?  

Tala: There is a solid trend here. You see culture seems to be directly intertwined with language. As you mentioned as your people failed to preserve the language they began to adopt external traditions. This then furthers the idea that minority languages, such as Chemehuevi, tend to diminish as they aren't powerful enough to hold a voice. Thus, aren't being taught to children then will eventually approach demise. This then all relates to the formation of one’s identity. As diverse cultures will impinge on the formation of an individual or community’s identity and way of living.

Saturday, 16 January 2016

Most Meaningful Takeaway

 When I think of language, I think of a blessing. It is a uniquely human gift, which allows us to communicate and differentiates us from primates. Although the omnipresent English language instinctively governs my life, I find my commodious dwelling in Arabic. My connection to the language is enigmatic. Dogmatically, this heartfelt connection can atrophy from lack of use. It is often easy to neglect the importance of my mother tongue and heritage whilst living in a community besieged by English speakers.

            The short story, ‘The Only Speaker of His Tongue’ by David Malouf, addresses the importance of language and what is lost as they approach demise and extinction. Despite language acting as a mean of communication, it holds much more than words; it posses sentimental value exclusive to each community.

“It is a mystery of the deep past, but also of now. We recapture on our tongue, when we first grasp the sound and make it, the same world in the mouths of our long dead fathers, whose blood we move in and whose blood still moves in us. Language is that blood.”
This is a rather ambiguous quote, however it entrenches sentimental meaning to me. When speaking my mother tongue, I am following after my ancestors. It wasn’t English that they spoke; they spoke Arabic. Thus, the Arabic language holds much more than just intricate, yet exquisite vocabulary. It holds my culture that was developed and passed down to me from previous generations. It is very imperative to preserve this, as it forms my identity. Who would I be without these morals and values that I abide by? 

The word “blood” in its simplest form according to Oxford Dictionaries is ‘the red liquid that circulates in the arteries and veins of humans and other vertebrate animals, carrying oxygen to and carbon dioxide from the tissues of the body.’ Blood is the basis of our existence. Life is in the blood. Childbirth and death alike involve blood, as vulgar as that may sound. This then arises the term “lifeblood,” which is defined as ‘the indispensable factor or influence that gives something its strength and vitality.’ In essence, blood is the basis of life. Thus, denoting that ‘Language is that blood,’ emphasizes the power of language.

Another take on this quote that struck me at first glace is intertwined with religion. The Arabic language was the language that Prophet Muhammad (PBUH) spoke, which has been passed down generations. And, part of Islam is following the Prophet’s footsteps. With reference to blood being the basis of life, to many the Quran is the basis of their lives. The language of Quran is in fact Arabic as well. Thus, making this connection between language and blood suggests both the utilization of the Prophet’s tongue, and the power of the Quran. Making it an extremely venerated language, which is exceedingly important to preserve in order to uphold my culture and religion.

Tuesday, 12 January 2016

What is the value of preserving indigenous languages?

A plethora of the world’s languages are teetering on the periphery of extinction. It is essential to acknowledge that we may lose more than just words if we allow them to encounter demise.

            The number of indigenous languages has dwindled since the European Colonisation. Australia shamefully holds the record for the most endangered languages worldwide. Upon the arrival of the Europeans in Australia, there were around 250 diverse aboriginal languages were spoken. Today, only 20 remain. This is an ignominy for Australia. Dogmatically, these languages hold heritage and identity. Just a dozen of the original 250 are still being taught to children. Thus, depriving them of their ancestry. Many of the aboriginals denoted that their language honed their sense of self and made them altruistic.

            It is argued that the loss of a language should be mourned for as if it were a species. Insinuating that the immense efforts contributed to protect biodiversity should match the amount of effort donated to preserving a language. As a language holds much more than lexis, it engulfs culture, science, knowledge and identity. Lets say a language dies. To non-native speakers of the language, it won’t affect their daily routine. However, consider the scientific innovation and knowledge that may have been within the language. This accumulated body of knowledge can no longer be obtained.

            Languages are ways of interpreting the world, and no two are the same. As such, they can provide insight into neurology, psychology and the linguistic capacities of our species. “Different languages provide distinct pathways of thought and frameworks for thinking and solving problems.” With specific regard to aboriginal languages, they are renowned for cultivating words to describe the natural world. For example, the language of Ngiyampaa, has a word to describe “a strip of bark dangling for a tree,” they call it a walu. Words like such prove that language conveys culture, as each language values distinct way of interpreting human behaviour and emotion.

            Finally, diversity of languages provides cultural diversity. There is not a single routine that can be mimicked by all humans. Environmental and physiological factors play a crucial role in dictating a way of life for each community. Thus, different interpretations offered by distinct languages may also play a role in the way whereby we chose to carry out life. And, lack of cultural diversity may be pernicious for several communities. This will then hinder human evolution. 

            As a result it has become increasingly important to ensure that all the values engrained within each language is preserved in order to allow our world to innovate towards its full potential.

Thursday, 3 December 2015

YouTuber's EXPLOITED

I sit here in my room, in the heart of a digital revolution. I have my laptop open in front of me. I sit here pondering as I attempt to bequeath the deception emitted by the media. Pondering about what you ask? Well, I simply fear the approach of mayhem because the Lancome Blush Subtil palette in the shade rose has yet to arrive at my doorstep. Zoella said this company delivers within days. She would never lie to me. I trust her. They must be having an arduous time finding my house. Nonetheless, I’m ecstatic to get to try it, it looked miraculous on Zoe.

The section above was my tawdry attitude a few days ago… Before I stumbled upon a documentary that opened up my eyes to the cynical reality of the media. Yes, I knew there was deception within the media. But, I never thought it elevated to such a staggering extend, to the point that it is demonstrated by YouTuber’s as well. YouTuber’s have crafted online personalities that have a potent capability to connect with their viewers.  I mean, yes, this personality is not entirely a lie. But, there are a few strings attached.

This documentary introduced me to the fact that as YouTuber’s fan bases grew, so did the demand from corporations to endorse their product. Likes, followers, subscribers, retweets and so forth have become the social currency to multimillion-dollar cooperation’s. It’s actually a sly method. You see, in terms of YouTuber’s, the number of subscribers a YouTube star possesses equates to the number of viewers they have, correct? These numbers, the millions of subscribers, translates to straight up money in the minds of these large corporations. Corporations can get these YouTuber’s to endorse products in their videos. The more subscribers these YouTuber's have, the more people see the videos, and thus the higher chance their product will be sold. With that being said, YouTuber’s are exploited in the way that beneath their YouTube personality, all their Haul’s, Get Ready with Me videos and so on are utilized by corporations for momentary gains. Individuals trust these YouTuber’s and tend to gravitate towards what they “love.” So this master plan without a doubt is genius. It is bound to work.


Don’t think that the sponsorship is limited to the products presented in their Haul videos. That Oreo’s packet that you saw in the background of Tyler Oakley’s video will resonate with your subconscious mind. When you see that packet of Oreo’s again on a shelf in the supermarket you are likely to remember it and purchase it.

I say this with all asperity. It is utterly ignominious that an advertising company can exploit what I love just for the sake of materialistic gains. These corporations have managed to quantify these subscriber values and merely take advantage of my personal enjoyment to make money. YouTube stars in the eyes of corporations are not more than walking and talking dollar signs.